Web Design Discussion

If you want to attract traffic with YouTube marketing it’s not enough to simply create a video then upload it to YouTube and other video sharing websites. The completion of your video is just the first step. If you want to build links, increase your rankings and attract more visitors you need to create and promote a transcript of your video.

What is a video transcription?

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If you’re not currently using YouTube to market your products you’re leaving a lot of money on the table. Online marketers know it’s easier to generate visitors to your product or service if you utilize the most popular web properties because they get the most traffic. YouTube receives over 3 billion views each day and is currently the second most popular search engine on the Net.

Many online marketers simply upload their video to YouTube and hope they get some traffic. Without having a specific strategy you’re video is not going to rank well on YouTube or in the search engines and therefore won’t receive many views.

YouTube Marketing Strategies

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Video Marketing on YouTube is a highly effective traffic generation method if done properly. Most marketers make the mistake of simply uploading their video to YouTube then leave it as is. They don’t know how or take the time to promote it effectively and therefore miss out on generating traffic and potential sales.

5 Steps to More Views on YouTube

1. Identify your keywords

Keywords are how search engines will find your videos and rank them. Use Google’s free keyword tool to uncover the main keywords people use in your niche. Place them at the beginning of the title and description tags. Also include them in your video tags.

2. Call to action

If you don’t tell your visitors what to do and how to do it at the end of your video they’ll leave without taking any action. For instance it can be as simple as saying: “Download my free report on “5 Steps to More Views on YouTube” by visiting domain.com.”

Here are 3 ways to add a call to action:

(i) Call to action overlay. This places a powerful effective banner inside your video that gets people to click through to your website. It only takes a few minutes to set up.

(ii) Add your full website address to the beginning of your description tag so visitors can immediately click on it to go to your website.

(iii) Add video annotations. This allows you to add interactive commentary to your videos.

Examples of how to use them include:

• Add background information about the video
• Create stories with multiple possibilities (viewers click to choose the next scene)
• Link to related YouTube videos, channels, or search results from within a video

You control what the annotations say, where they appear on the video, and when they appear and disappear.

3. Upload a transcript of your video

I did this recently for a video article where I created a video slide show of the main points while a transcript of the entire content was displayed beneath the video while it was playing. Since I had already written the content I simply saved it as a text file and uploaded it to YouTube. Search engines are able to index the textual content which helps increase the rankings of your video.

4. Get backlinks

The quality and quantity of links pointing to your video will boost it’s rankings in the search engines and increase traffic and views. Get backlinks by adding your video URL to forum and blog posts. When submitting articles to article directories and ezines in your niche include your video URL in the author resource box.

5. Share your video with others

Use social media sites such as Twitter, Facebook and LinkedIn to notify others about the new video you’ve uploaded. Send an email to your list of subscribers and/or embed the video in a blog post. The wider your audience the more views you’ll receive from your YouTube videos.

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Discover exactly how to set up a profitable
Video Marketing Campaign and leverage Youtube’s
3+ Billion Daily Views to funnel your share of
targeted traffic straight to your website!

Click here to watch the video

Do you want to drive more traffic to your website?
Do you want people to know, like and trust you?
Do you want to gain high search engine rankings?

If you’re currently not using YouTube to drive traffic to your website you’re leaving a lot of money on the table. Instead of haphazardly uploading your videos to YouTube think about the top reasons for using YouTube then create your own channel.

Top 7 Reasons to Create Your Own YouTube Channel

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One of the greatest benefits of YouTube is that it’s easier to get videos to rank higher in Google than written content. There is less competition and it takes less time. For instance you could simply create a talking head video where you provide 3 valuable tips on how to get traffic to your website. People like short videos so it would only have to be 3 to 5 minutes long. This takes less time than writing an article.

How to Promote YouTube Videos and Rank Higher

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Do you want to add video to your WordPress blog or website?
Do you want to host videos on your own server not YouTube?
Do you want to create a play list of videos on your own site?

Recently a client asked me if I could build a WordPress site to host his own videos. He didn’t want to upload them to YouTube because it would send visitors to other sites after watching his own video. He wanted to keep visitors on his own site. Also Google rewards websites where visitors stay for longer periods than just a few seconds.

Why I chose the JW Player for WordPress

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Did you know that YouTube is the second most popular search engine after Google (as of the time of this article). It receives billions of views every day. That means you should include YouTube in your marketing mix to attract some of that traffic to your web properties. Marketing on YouTube enables you to reach a wider audience particularly those that prefer to watch and listen to content rather than just reading it.

How to Make Your Own YouTube Videos

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Did you know that YouTube is one of the most visited sites on the Net? Thousands of videos are being uploaded to it everyday and millions of people search YouTube to find information.

If you’re not leveraging YouTube to drive traffic to your website you’re losing out on a lot of traffic. It currently receives 3 billion daily views. The key to attracting traffic is to find out what sites your potential audience visits most often then get in front of that traffic.

Top 7 reasons to use video to market your website

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Want a free method to record your computer screen?
Want to instantly Tweet your video recording?
Want to immediately upload your video screencast to YouTube?

Creating a screencast video of your desktop usually meant you had to purchase expensive software like Camtasia Studio ($299 for a license) now you can do it free online using Screenr.

Benefits of Screenr
http://screenr.com/

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Video articles are a great way to generate traffic back to your website because they capture readers attention using sight and sound. Compare this to a written article that only appeals to people who are willing to read your content online. Now you can expand your audience by easily converting your articles into video using Instant Video Articles software.

What is Instant Video Articles (IVA)

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