Have you ever had a job that you had no interest in? Maybe it paid well, but you had little or no interest in it. For example I lost interest after working 5 years as a science technician after college so I decided to quit and travel the world.
The same applies when starting a YouTube Channel. You need to find a niche, topic, interest or hobby that you’re interested in pursuing otherwise you’ll lose interest, motivation and inspiration and it will fizzle out after a few weeks.
So what is Passion?
According to Meriam Websters online dictionary definition “It’s a strong and barely controllable emotion. It’s an intense, driving, or overmastering feeling or conviction.
What are the benefits of being passionate about your niche?
When you’re passionate about something you have more energy, more enthusiasm and it spills over into the relationships of your friends and family. It will also help to override your fears, move you closer to your potential and open the doors to success.
Here are the 7 ways to identify your passion on YouTube
1. Create a list of things you like
Passion already exists inside of you so you don’t have to go looking for it. It’s what get’s you excited so you can’t stop talking or thinking about it. Write down all the things that you currently like to do or have enjoyed doing in previous years.
For example I love hiking, running , swimming, writing, making videos, skiing, martial arts, family, friends, nature, travel, gadgets and spirituality.
2. Priortize your interests
Take the 3 things you’re most interested in then list the reasons why they inspire or interest you. For example I enjoy running because it clears my mind, relieves stress, generates energy, gets me outside to enjoy nature, fresh air and stimulates creative ideas.
3. Research your passion
If you’re going to build a YouTube channel around your passion, you need to do a little research to find out if other people are interested in it. Enter your main keyword in the YouTube search box to discover the popular channels in your niche. Visit online forums, facebook groups, online magazines, and use the autosuggest feature in Google and YouTube to discover phrases that are related to your main keyword. You can then use these keyword phrases to create a video series for your channel.
4. Fuel your passion
One of the best ways to fuel your passion is to look for problems that need solving. When you help others it will add fuel to your passion because we are built to interact and help other people. For example it brings me great joy and inspiration if I can solve a problem that someone has been struggling with for days and weeks.
5. Fail your way to success
As you pursue your passion you’ll come across many failures and obstacles on your journey. This is normal so just embrace the problems because it will deepen your knowledge and you’ll be able to help someone along the way who has encountered the same obstacle. They will thank you for it.
For example Thomas Edison who invented the light bulb made 1,000 unsuccessful attempts before he had success. His teachers said he was “too stupid to learn anything.” and he was fired from his first two jobs for being “non-productive.”
So fail often.
6. Success fuels passion
When you give your full energy and attention to your passion it will result in success. Success may come in small amounts such as the first 100 views or first 100 subscribers. As you invest more time and energy your successes will multiply.
7. I can’t find my passion
Do you struggle to identify your passion? My kids struggled to identify the major to pursue at college. I told them to just pick something, instead of continually stressing and thinking over it. When you give something your full force and attention it will spark something inside of you. Sometimes you don’t know what will light the small flame of passion that exists inside of you until you try something new. For example my daughter absolutely feared skydiving until she overcame her fear and just did it. Now she wants to invite all her friends to do the same.
There you have it, 7 ways to identify your passion and start a YouTube channel. Let me know in the comments below what you’re passionate about or how you discovered the passion for your channel.
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