How to Optimize Your Word Press Blog

Read my previous article if you want to learn How to Start a Blog

If you want to attract search engine traffic and get thousands of visitors to read your content you need to optimize the structure and content of your Word Press Blog.

7 Steps for Optimizing Your Word Press Blog Structure

The plugins below are highly recommended as they save you lots of time, no knowledge of coding is necessary and it’s easy to accomplish.

1. Install the headspace plugin
http://urbangiraffe.com/plugins/headspace2/

This plugin allows you to easily add titles and descriptions to your posts and pages.

2. Install the Google Sitemaps plugin.
http://www.dagondesign.com/articles/sitemap-generator-plugin-for-wordpress/

A site map provides a way for Google to index all your pages. It functions similar to a table of contents so your visitors can also view the contents of your glob without scrolling through all the categories. The site map plugin submits your pages automatically to Google whenever you create new posts on your blog.

3. Install the Google XML Sitemaps generator plugin

http://www.arnebrachhold.de/projects/wordpress-plugins/google-xml-sitemaps-generator/

This plugin will generate a sitemaps.org compatible sitemap of your WordPress blog which is supported by Ask.com, Google, MSN Search and YAHOO. It helps Google to index and crawl your pages better which may result it attracting more visitors from the search engines.

4. Install the similar posts plugin
http://rmarsh.com/plugins/similar-posts/

The beauty of this plugin is that it helps visitors to stay longer on your blog. After a visitor reads your post they can view other content related to it. It displays a highly configurable list of related posts. Similarity can be based on any combination of word usage in the content, title, or tags.

5. Create a permalink structure

The basic Word Press installation will display the pages with unfriendly URLs in the browser. This means the URL will have a bunch of numbers after it. It not makes them hard to remember should a visitor try to type it into their browser but it makes it more difficult for search engines to index your pages.

To change your permalink structure you need to login to your WordPress admin panel, then go to Options > Permalinks. Choose custom. To create a permalink structure like
http://www.myblog.com/category/postname.php enter the following code:

/%category%/%postname%/

If you prefer a permalink structure like http://www.myblog.com/postname.php enter:

/%postname%/

6. Add a newsletter sign up form

You’ve probably heard “the money is in the list”. If you have a large list of subscribers you can send a newsletter to them every 2 weeks thereby keeping in touch with them. From time to time you can promote your products to them and make money from your list.

To add a contact form to your blog download and install this plugin:
http://chip.cuccio.us/projects/contact-form-ii/

7. Allow visitors to comment on your content.

To encourage visitors to comment on your blog posts make sure you enable comments in the admin panel. To do this login to your admin panel then go to: settings-discussion settings and check the boxes for allowing comments.

Now you’ve taken the 7 steps to optimize your Word Press Blog Structure you need to optimize the content of your blog.