YouTube Demonetization Explained

Have you ever seen the dreaded yellow money symbol symbol next to one of your videos? This means your video was not suitable for advertisers and therefore you can’t monetize it with adsense ads.

In the video below I’ll explain exactly what YouTube Demonetization is, how it affects your videos and how you can resolve it so the yellow icon becomes green

So what does YouTube Demonization mean?

According to YouTube…

“All videos uploaded to YouTube must comply with YouTube’s Terms of Service and Community Guidelines. To be eligible for advertising, videos must comply with the AdSense Program Policies. YouTube also reserves the right, at its discretion, to not show ads on videos and watch pages—including ads from certain advertisers or certain formats. “

See the links to these policies below if you want to read them.

YouTube’s Terms Of Service
YouTube Community Guidelines
Adsense Program Policies

How does YouTube Demonetization affect my channel and videos?

  1. If you don’t have 10,000 lifetime channel views you can’t enable monetization on any of your videos.
  2. If monetization is not enabled on your channel, you won’t be able to link to an associated website in cards and end screens.
  3. If your channel has monetization enabled but YouTube has determined that one or more of your videos is not suitable for advertisers, you won’t be able to earn revenue from adsense ads for that video.

How do you get demonetized videos reviewed?

According to YouTube..

“If you believe your video is suitable for all advertisers you can appeal the decision. An appeal gets sent to an expert reviewer. Deleting the video and re-uploading won’t help. Keep in mind that videos can only be submitted for review one time and the review decision cannot be appealed.”

“If your channel has more than 10,000 subscribers, we will review your unlisted video (regardless of view count). If your channel has fewer than 10,000 subscribers, keep in mind that we’re only able to review videos with at least 1,000 views in the past 7 days, so you may need to publish the video and get views before we can review it.”

“When you request a review (e.g. appeal the current monetization status), the video gets looked at by an expert reviewer (not a computer) who spends time watching the video and reviewing the video’s content, title, and metadata against our advertiser-friendly content guidelines.”

What if you don’t have 1000 views on your video?

Based on my experience you can ask for a review even if you don’t have 1000 views. I’ve appealed several demonetized videos, and monetization was reactivated within hours.

How to create advertiser-friendly content to avoid demonetization of your YouTube videos?

In addition to the policies and guidelines above, here are some tips to
help ensure that your content is appropriate for advertising…

  • Do be respectful of others, including your viewers and the people or groups that you may feature in your video.
  • Do use accurate thumbnails and metadata. Regardless of the content of your video, if the title or thumbnail does not comply with these guidelines, the video may not be eligible for advertising.
  • Don’t embed your own ads in your video since it violates our ad policies. Learn more about paid product placement policy.
  • Context is key. If your video contains potentially controversial or offensive content, give your viewers enough information to help them understand what they’re seeing. You can also help us understand if your content is suitable for advertising by providing additional context.

Let me ask you an important question
Have you ever had one of your videos demonetized?
How long did the appeal process take?
Post your answer in the comments.

If you want to learn how to grow your audience on YouTube and
generate views and subscribers on autopilot check out my
YouTube Marketing Course at:

Guidelines to Optimize YouTube: How to Improve Your Channel

Since 2005 YouTube has become a very popular platform among young people and adults. Since that times video is the most popular type of the content on the Internet. Many young people have realized, that it is a great and easy opportunity to make money with the help of your own YouTube channel. But is it that easy?

Most optimizers, bloggers, and network researchers realized that it is possible to attract the target audience not only with the help of search engines but also with social network and services. Especially, it concerns commercial themes, where each target visitor is worth an ordinary one. One of the best ways to attract your target audience is the channel.


Would you like to become as popular as KSI, Ray William Johnson, Yuya or Jenna Marbles? Do you have a desire to become a YouTuber and earn money with the help of your channel? Are interested in how to make a YouTube video? Thus, the following YouTube optimization tips are for you.

A description, tags, and a category

Always write a description to each of your videos, adding hashtags and mentioning a category. The efficiency of the channel optimization depends on the title and a description you use. According to these key points, your product will appear in the youtube ranking. As the matter of fact, be clear about the title and make the description as informative as it is possible, including all the details which are mentioned in the video. The more channel keywords, so-called youtube seo, are included in the text, the better optimization works for the benefit of yours.


Add or buy links on your channel in any possible networks and websites. You can optimize your channel in the same way as you optimize the website. To tell the truth, this method is less effective, but why not try here if it works. This method is proved by other popular YouTubers in YouTube channel rankings.

Guidelines_to_Optimize_YouTube_How_to_Improve_Your_Channel 2


Share your video with your friends on Facebook and Instagram. When the links may provoke a harmful reaction among the users, videos you share may attract much more subscribers to your channel. That is why you can insert a code instead of a link to it and, in this case, people will follow you and you won’t be perceived as a spammer.

Amount of video

Is it easier for a channel to become popular, where there are only 10 videos or for a channel, where there are 1000 ones? The answer is obvious. While dealing with optimization, do your best to update it with new videos as often as possible. There is no need in creating long videos. It could be short video materials about something interesting and important.


Ask your potential subscribers to give you a feedback about what they watch in your channel. For example: “If you like this video give me ‘thumbs up and subscribe to my channel”. This simple phrase effects people who watch this a lot. Subscribers usually forget to give a feedback in comments, and this phrase serves as a reminder for the audience.

Friends – bloggers

You can show your worth with the help of your friendship with other bloggers. Mention them in your videos, add links and comments on their accounts and soon you will get a feedback from them in a way of the same links and mentions.


Among different YouTube tips, a content plays the most important role in a channel optimization. Despite the popularization of the YouTube platform, it still works according to the key optimization rule: a channel with an interesting content will become popular no matter what. Think of creative and useful information for your subscribers, talk about popular and modern tendencies. Google YouTube video requests and find out what requests are the most popular among users and make a video with a required content.

Guidelines_to_Optimize_YouTube_How_to_Improve_Your_Channel 3


Questions-and-answers videos are very popular among YouTubers. The main point of this kind of content is obvious – YouTubers answer questions and comments from their followers. There are many advantages in the videos of this category. For example, there is no need to waste your time for answering each question in comments, sometimes even copying the same information over and over again. You can create the category or a playlist where you answer the most popular question, for instance, once in a month.

YouTube Analytics Explained – Top 10 Factors

Do you want to improve the growth of your YouTube channel?

If you don’t know where your traffic is coming from and how people are interacting with your videos, you won’t know what to improve. YouTube analytics helps you to understand your audience, discover who watches your videos, what they watch, where they come from and more. These insights will help you to interact with your viewers in a smarter way and even help you to reach new audiences.

In the video below I’ll analyze the top 10 factors in YouTube Analytics so you can improve the performance of your videos and your channel.

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1. Channel overview
If you click on Analytics-Overview, then you’ll see the watch time, average view duration, views and estimated revenue of your channel. You’ll also see the likes, dislikes, comments, shares, videos on playlist and subscribers.

The Most important aspect of the channel overview is Top 10 Videos. It also shows your top geographies. Most of mine come from United States. Gender, 80% are male, 21% are female. Under traffic sources, we’ve got YouTube search, external, suggested videos and other. Under Playback locations, we’ve got YouTube watch page, embedded external websites, YouTube channel page.

If you want to drill down deeper, just click on any of the links to one of the top 10 videos. It’ll show similar statistics as ones for your channel.

2. Real time
This shows the amount of traffic that your channel received in the last 48 hours and last 60 minutes, and it does it by individual videos. For one of my most recent videos, it received 300 views in the last 48 hours and 7 views in the last 60 minutes. If you get a lot of views within the last 60 minutes or 48 hours, then your video will be suggested and promoted by YouTube. You can also click on an individual video and it’ll show you the last 48 hours, last 60 minutes, the geography, device type and operating system.

3. Watch time
This is one of the main ranking factors for YouTube videos. So if you get a high watch time for your videos, then they’ll do well overall. This is under watch time reports on YouTube analytics. Here you can see the videos that received the most amount of watch time. Here you can also view the geography, most from United States. You can also check an individual video by putting it into the search box.

For this individual video “How To Monetize YouTube Videos On Your Phone” you see that most people came from United States, secondly from India, then United Kingdom. If we check the subscription status, most people that watched the video will subscribe to the channel and non-subscribers was 39% and I got 44% views from the non-subscribers.

4. Audience attention
This refers to how long people are staying watching your video. You got the average view duration and the average percentage viewed. The videos that are listed here show the videos that have accumulated a great amount of watch time on your channel. If you want to check the most recent video for audience retention, just put it in the search box.

The average view duration is the estimated average minutes watched per view for the selected content, date range, region and other filters. For this video most viewers watch at least 50%, so average percentage viewed is the average percentage video your audience watches per view.

50% of viewers watched it for half the video. Here you have absolute audience retention. This shows how people are viewing it all the way through the video. So it starts off really high, then it dips at the beginning and then slowly decreases as time goes on.

Relative audience retention refers to videos of a similar length but they could be in a different niche. So in this video, it starts off average then actually goes way above average for at least 50% of the video and then it dips down towards the end. So one way to improve that is to maybe put a card or try to have a different ending so that it can stay above 50%.

5. Demographics
As you can see, most people that view my channel are male. 83% 18 to 24 years old, 81% 13 to 17 years old, 80% 25 to 34. However, amongst the females, 27% is 65 plus years, 27% 54 to 64 years and 27% is 45 to 54 years.

6. Traffic sources
Most of the traffic for my channel comes from YouTube search. Secondly, from external sources, this is from websites, apps that embed your videos or link to your videos on YouTube. Thirdly, from suggested videos. These are views from suggestions appearing alongside or after other videos. So if you drill down YouTube search, then it’ll show you the most popular keyword phrases that people use to find their videos on the channel. It’ll also show you the geography.

Let’s view the traffic sources for one of my most recent videos.
So for this video, “How To Monetize Youtube Videos On Your Phone”, most of the traffic came from notifications. Secondly, from direct or unknown, this is traffic from direct URL entry, bookmarks and unidentified apps. Thirdly, from browse features, this is traffic from the homepage/home screen, subscription feed. Most people found the video from the traffic homepage. Fourthly, they came from search. If I click on search, this shows the keywords that were used to find this particular video. So this means I can take some of these keyword phrases and create new videos, especially if this video is doing well. If click on geography, then it’ll show where most of the traffic is coming from also.

7. Devices
You can see that most people are finding my videos from their computer. Secondly, from their mobile phone. Then from the tablet, TV and game console. Most are viewing from the Windows computer, Android device, iOS device the Macintosh.

Interaction reports

8. Subscribers
At the top here for last 28 days I’ve gained 760 subscribers but then I’ve lost 224 subscribers to have a total gain of 506 subscribers for the last 28 days. Out of those subscribers, most came from YouTube watch page. Secondly, they came from the channel. Thirdly, from other, from unspecified sources. Then from YouTube channel. Then from interactive features, such as end screens, branding watermarks and other annotations. From YouTube search, subscription from the search results based on these queries.

Overall, it seems that most people are subscribing to my channel from YouTube watch page. This is probably because YouTube is promoting my videos and suggested and related videos.

9. Cards
This shows the videos that receive the most clicks from the cards used in the videos. So, for instance, this particular video…35 card teaser clicks is the number of times a teaser has been clicked. Over 17% got teaser clicks per card teaser shown is the average teaser clicks per teaser impression. It measures how often viewers click the teaser after seeing it. It got 25 card clicks and 73% were the clicks per card shown. This is the average card clicks per impression. This measures how often viewers click the card after seeing it.

Let’s take a look at the card type…Most clicks came from the actual video. Secondly, from the associated website link. Thirdly, from the playlist links.

10. End screens
This is the call-to-action end screen that you place in the last 20 seconds of your video. The end screen element that receives the most clicks is the best for viewer. We click end screen element type, this confirms it because “best per viewer” received the most end screen element clicks. Secondly, was subscribe; and, thirdly, the play list.

Now you know how to analyze the performance of your videos
using these 10 factors of YouTube analytics.

Keep this important thing in mind.
Select one thing to focus on to improve the growth of your YouTube channel, such as thumbnail design or your video presentation. After you made the change, monitor YouTube analytics to see if it made a difference. For example, has your audience retention improved and your engagement increased? Keep repeating this process so you can see continuous growth of your YouTube channel.

If you want to learn how to grow your audience on YouTube and
generate views and subscribers on autopilot check out my
YouTube Marketing Course at:

6 Tips on How to Quickly Raise the Video Rating in YouTube Search

country It’s not the secret that YouTube is the utmost frequent site on our planet, with billions of end users? It’s also the largest inquiry machine, and primarily Google search YouTube whenever you have to watch or find some flicks. The platform uses varied tools of determining which videotape will dominate on the YouTube traffic research by requesting the total amount of subscribed users or the number of thumb ups which were left by customers.

If users cannot find you, they won’t sign up your clips and won’t attend your homepage. It’s time to lift the veil of secrecy and learn how to implement SEO YouTube in a right way. We’ve prepared 6 hints for leading your channel to its hour of triumph – browse around this site to ask professionals for other detailed studies concerning video rating.

1. Make friends with thumbnails.
They’re like a nota bene for all Y-lovers! Such indicated small pictures help you to get a click on your show, and you get higher rating results. Think twice, deem passion, affection, and motivation when establishing such summary. It’s going to be the canvas of your broadcast diary.


2. Title of the video.

After you’ve transferred a clip, you’ll be asked to fill out the headline, depiction, and tags of it. Sounds simple, right? Thus, this is one of the most meaningful parts, and it shouldn’t be done carelessly.

One of the YouTube tips is to avoid ‘stop’ words like ‘the,’ “and” or “a.” Such adverts are useless for research instrument, and your message can have success without them. For example, ‘3 Healthy Breakfast Wraps | Back to School Recipes’ or ‘Let’s Beat Heat | Summer Life Hacks with Doctor Mike.’

3. More keywords – more influence on the rate.

Be clear while entering appropriate keys to your YouTube videos. Make it descriptive and engaging by using long tail words in order to be more specific. So instead of ‘healthy breakfasts’ you can write ‘easy, healthy breakfast wrap’ or ‘healthy breakfasts for children.’ It may be searched less-often, but it offers less competition and better targeting.

4. Write detailed descriptions.

The YouTube has no idea what your talkies are about and why you upload them. You should write in details what is being adduced in the video. Keep in mind only 60 characters is going to be visible in your explanation box, so make up mind and pack in a steady way. Provide customers with a sense to browse your stuff, and it can positively affect the YouTube ranking.


5. Tags Usage.

It is necessary to categorize your footage by keyword. YouTube concedes you to add ‘tags, ’ but it has a limitation of pins you can insert. The best practice is to add several and various tags to properly describe your canned film. Whenever you feel that your clip needs 20 tags, no one stops you.

One great way to understand tag idea is to look at the top-ranking clips on YouTube search that directly compete with your file. Sometimes the platform can hide pins, which makes it harder to examine on your rivals and take a look at their tags. Luckily, there are tools that allow you to get lots of insights of the tags they are using to be of a high rank. Two of these software apps are vidIQ and TubeBuddy. Both programs have a free version and a few paid versions, depending on your company’s needs.

6. Make playlists.

Don’t leave your online diary in an unorganized mess. Set up your talkies into series and it will help you to increase YouTube views. Such keyword catalogs give your channel YouTube image info about your material. Once you’ve uploaded 10 clips on your page, form them in tightly themed series.

social Analyze, optimize and repeat. Use your social networks to distribute the small flicks at least twice a week on Facebook, Twitter, and Google+ each. The higher percentage you can gain, the more extra talkies will move up in the rankings.

People say, even the best can do better. Once you have a foothold on your page, it’s time to get a bird’s-eye view of how it’s performing. Be persistent and start taking the profits of a solid SEO approach, including along with brand-new probable clients, getting a finer search presence and formulating your brand.

How To Monetize YouTube Videos With Google Adsense

Did you know that YouTube requires your channel to have
10,000 lifetime views before it can be monetized?

In this video you’ll learn the steps to set-up your channel for monetization with adsense and discover a fast way to get 10,000 views.

Click Here To Subscribe To My YouTube Channel

So what does monetization with adsense mean?

If your channel has YouTube partner status and has monetization enabled, YouTube will display ad banners on your videos. You’ll earn money from advertisements served on your videos and from YouTube Red subscribers watching your content. The more views you accumulate on your videos the more revenue you’ll receive.

What are the Eligibility requirements?

10,000 public lifteime views
YouTube partner status
Must be 18 years old
Channel activity adheres to the YouTube Partner Program policies, YouTube Terms of Service, and Community Guidelines.

YouTube Partner Program Policies
YouTube Terms of Service
YouTube Community Guidelines

Here are the 4 steps to monetize your YouTube videos with Adsense

1. Become a YouTube partner
Once your channel reaches 10,000 lifetime public views, it will be reviewed to join the Partner program.
Here’s how to check…
Sign in to your YouTube account.
In the top right, select your account icon > Creator Studio.
In the left menu, select Channel > Status and features.
Under “Monetization,” click Enable.
Follow the on-screen steps to accept the YouTube Partner Program Terms.

2. Sign-up for Adsense
Create a new AdSense account or connect an existing one to your channel. You need an AdSense account to earn money from your videos and get paid. Follow these steps to set up an AdSense account.

3. Set monetization preferences
Set what types of ads you want to run on your videos and automatically turn on monetization for all your existing and future videos.
When you set this up, you will start earning money as soon as your channel is approved.
Confirm you want to monetize for all your existing and future videos.
Check the boxes under Ads formats to choose the types of ads you want to show.
Click Save.

You can always change these setting in your monetization defaults so that every upload is automatically monetized or not monetized, or choose the specific videos you want to monetize.

4. Get reviewed (after you reach 10,000 views)
Once your channel has 10,000 views, YouTube will review your application to make sure your channel activity adheres to the YouTube Partner Program policies, YouTube Terms of Service, and our Community Guidelines. They’ll let you know as soon as the process is complete.

You can also check the status of your application at Creator Studio > Channel > Monetization. The process may take up to several weeks.

If you’re approved: You’ll start earning money on YouTube right away if you’ve already chosen the videos you want to monetize. If you don’t have enough views for a review yet, keep making original content and growing your audience.

The view count threshold gives YouTube enough information to determine the validity of your channel. It also allows them to confirm if a channel is following their community guidelines and advertiser policies.

What if you don’t have 10,000 lifetime views?
Set-up an in-stream video ads campaign on adwords for video. You can get views for as little as 1cent/view so you’ll only need to spend $100.00. Click here to learn how to create a videos ads campaign.

How much money can you earn from Adsense ads?
Not much if you are just starting your YouTube Channel. It’s not worth monetizing your channel with adsense ads until you have a lot of videos that have consistently generate a lot of views. Usually you get a few cents per 1000 views depending on your niche.

How do you get paid?
Your YouTube earnings depend on CPM (cost per thousand, denoted as M) which is the cost per thousand views. The average CPM ranges anywhere between $5-$10 and YouTube gets 45 percent of whatever you earn from the ads.

For example, if you earn $10 per 1,000 views, then YouTube takes $4.5. In the present day and age, you can earn anything between $500-$5000 for every million views.

How do you increase your adsense revenue?
Regularly upload new videos containing original content that your viewers want to watch. After publishing your video, share it on social media, sites, blogs, groups, forums to grow your audience.

Click here to learn how to increase Adsense revenue on YouTube

Here’s are 3 important things to keep in mind..

1. Not all videos will be eligible for monetization
2. You don’t have to monetize all videos on your channel. You can just select one video on your channel to monetize with ads and leave the rest unchecked.
3. If you want to link a card or end screen to your associated website your channel must have monetization enabled.

If you want to learn how to grow your audience on YouTube and
generate views and subscribers on autopilot check out my
YouTube Marketing Course at:

How To Get 20,000 Subscribers On YouTube

First of all I want to thank all my subscribers for watching and interacting with my videos. I also want to thank all non-subscribers for viewing and commenting on my videos. Without you ALL, I wouldn’t have been able to steadily grow my channel.

Determination, hard work, consistency and patience are the 4 main ingredients that have enabled me to get 20,000 subscribers on YouTube.

In the video below you’ll discover the 7 main elements
that have enabled me to achieve this goal.

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Here are the 7 main elements that have enabled me
to grow my YouTube channel to 20,000 subscribers

1. Be passionate about your channel content

  • You’ll lose interest if you’re not passionate about your video topics
  • You’ll have fun creating the content
  • You’ll feel good about helping others

2. Identify your target audience

  • Research the problems your audience has and offer solutions in your videos
  • Use polls, surveys, ask questions in FB groups, listen to live streams where people are rapidly asking questions
  • Use the YouTube suggestion tool to create a list of suggestions from search
  • Use to find the questions people are asking in your niche

3. Offer value

  • Create content your audience wants to watch
  • Solve their problems
  • Educate, entertain, motivate and inspire people with your content

4. Create engaging videos

  • Hook them in beginning
  • Offer several solutions
  • Add a strong call to action using cards and end screens

5. Build a community

6. Be consistent

  • I’ve been uploading new videos 2x/week consistently for several years. It takes determination, hard work and patience to maintain this schedule.
  • YouTube channel growth is not a sprint but a marathon.
  • Maintain a regular upload schedule (ie Mon and Wed) so viewers will know when to expect new video content will be uploaded to your channel. Display the schedule on your channel banner and/or in the description below your video.

7. Track video performance

  • Visit YouTube analytics to check watch time, audience retention and main traffic sources. Watch Time is one of the main ranking factors so work on creating videos that keep people watching. This will help your videos to rank higher and show up in suggested videos resulting in more views and subscribers.

“Little hinges swing BIG doors” This means one incremental change may result in a large increase of views and subscribers. Continually work to improve the growth of your channel by making small changes to your videos (ie design better custom thumbnails).

If you want to learn how to grow your audience on YouTube and
generate views and subscribers on autopilot check out my
YouTube Marketing Course at:

How To Find Images For Your YouTube Thumbnails

Do you want to spice up your YouTube thumbnails
so they stand out in the search engine listings?

In the video below I’m going to show you 4 ways to find great images for making your own YouTube Thumbnails so you can get more views and subscribers from your videos. I’ll also outline the pros and cons of each method.

Click Here To Subscribe To My YouTube Channel

Here are 4 different options to find images to use for YouTube thumbnails

1. Screenshot images

This is where you take a screenshot of one of the frames in your video. Just pause your video and press the Print screen key on your keyboard (PCs) or Shift+Command+4 (MAC). You can then crop your image using the free online graphics editor…Pixlr . If you used your face, then import the cropped image into Canva to create your thumbnail.

Click here to learn how create a thumbnail image in Canva.
Click here to watch how I create a clickable thumbnail without leaving YouTube

It’s fast, easy and doesn’t require many skills

Lack of sharpness
Contains background of your video

2. Shoot your own images
Taking a screenshot of your video doesn’t often produce a sharp enough image of your face to use in your thumbnail. When the image is reduced to 320 pixels (the size of a thumbnail), it may look fuzzy, blurry or not so sharp. Therefore it’s better to take several photos of yourself using an HD camera (Phone camera or DSLR).

Here are some tips for shooting portrait images with your iPhone

a) Shoot in the best light
The best kind of light for indoor portraits is diffused window light. Using a window produces a beautiful rich directional light with diffused colors from whatever is reflected in it.

When shooting portraits outdoors, it’s best to work when the sun is low in the sky. The golden hours of early morning or late evening before sunset are perfect. Overcast skies are also really nice for portraits because you can shoot at any time of day.

b) Find a suitable setting
Explore your area to find interesting places to take portraits. Keep your setting simple and uncluttered so that your subject remains the focal point.

If you’re shooting portraits indoors, the ideal place to position the person is next to a window or entrance so that you have plenty of natural light illuminating your subject.

c) Think about the composition
When framing or composing your shot, keep in mind that you don’t need to center your subject. Usually the portrait is more interesting if the subject is off to the side. Using the rule of thirds will help you position your subject off-centre.

You can frame your subject using a natural frame such as a doorway or window. If you’re photographing outdoors, look for trees or bushes that can naturally frame your subject.

d) Focus on the eyes
When taking a portrait photo, it’s best to shoot just slightly above the eye line so that the eyes are wide and open. Make sure you focus on the eyes of your subject because this is the most expressive part of the face and it’s where the viewer will look first.

e) Experiment with different perspectives
As the photographer, you can experiment with different perspectives or angles to create unique and creative portraits that tell a story. Try standing, kneeling, stooping or laying on your belly to get the right perspective for your subject.

f) Use props to add interest
Using props can help to draw out a more realistic expression of the person, rather than a stiff unnatural pose. Try to get your subject, especially children, interested in their surroundings so that their smiles and expressions are more natural.

g) Think about your subjects pose
Most of the portraits I take are usually posed, but a few are candid shots. Think about what you want your subject doing to best convey their particular personality.

When photographing your subject, have them sit, stand, kneel or lean on a tree. Explore all the options for the best and most engaging portrait.

No need to worry about copyright infringement
Flexibility of using your own images

Takes more time than just taking a screenshot of your video
Need to remove background if you just want an image of yourself

3. Free stock images
Google images

All images are free
Large variety

Not original
May see them elsewhere
Limited selection

4. Paid graphics sites
If you don’t want to shoot your own pictures or can’t find a suitable free image, consider subscribing to an online graphics site such as

Large selection of royalty free images
Easy to search and find a specific image related to the subject of your video
Download and keep forever
Use as B-roll in future videos

Costs money
Not original

Let me ask you an important question
How do you find suitable images for your YouTube Thumbnails or videos?
Post your answer in the comments below.

If you want to learn how to grow your audience on YouTube and
generate views and subscribers on autopilot check out my
YouTube Marketing Course at:

How To Optimize Your YouTube Channel Homepage

Do you know where most of your traffic is coming from?

Recently I discovered most traffic from my recent
videos comes from browse features.

In the video below you’ll discover how to identify the largest traffic sources for your videos, and 7 ways to optimize your channel homepage to get more views to your videos.

Click Here To Subscribe To My YouTube Channel

How do you identify your main traffic source?

To identify the main traffic source for one of your most recent videos, go to your video manager then copy the title of one of your most recent videos. Next go to YouTube analytics, enter the video title in the overview box, click on the title on the drop down box, visit YouTube analytics, traffic sources, browse features. I noticed this is the Number 1 traffic source of my recent videos.

So what are Browse Features?

This is “Traffic from the homepage/home screen, the subscription feed, and other browsing features. Includes both signed-in and signed-out users.”

The purpose of your home page should be to convert viewers into subscribers and returning subscribers so they can watch more of your videos.

Here are 7 ways to optimize your channel homepage
and get more views to your videos

1. Channel banner

  • Keep the graphic simple and professional
  • Summarize what your channel is all about
  • Include upload schedule
  • Include a picture of yourself

2. Channel Trailer (new visitors)

  • Create a 60 second video that encapsulates the content of your channel
  • Invite viewers to subscribe and tell them why
  • The subscribe button will automatically pop-up at the end of the video

3. Featured video (returning subscribers)

  • Feature your most recently uploaded video or playlist

4. About page

  • Add a description that will motivate viewers to subscribe
  • Add custom links
  • Include an email for accepting business enquiries from potential clients or sponsors

5. Sections

  • Place your best playlists into sections
  • Optimize each playlist by including a title, description and thumbnail (these will appear on your home page above each section and also when someone hovers over your channel icon).
  • Position your most popular content at the top
  • Create vertical and horizontal sections

6. Thumbnails

  • Since these are all images they are doing to catch the eye of your viewers.
  • Make sure they are all congruent, contain bright colors, have bold text and tell a story.

7. Get opinions from others
You’ve probably heard of the saying “ cannot see the forest for the trees” This means that a person cannot see the big picture because the focus is too much on the details.

When you view your own page, it’s difficult to be objective because you see it all the time. Instead, get opinions from others by asking “what elements stand out on my homepage that would motivate you to subscribe to my channel”. If there’s nothing that inspires them, you know it’s time to raise your game.

Now you know the 7 main elements to optimize
on your YouTube Channel Homepage

If you want to learn how to grow your audience on YouTube and
generate views and subscribers on autopilot check out my
YouTube Marketing Course at:

How To Evaluate Your YouTube Channel

Do you want to grow your YouTube channel,
and get more views and subscribers?

There are so many factors that make a successful channel, that’s difficult to know which one you should focus on to get the most growth. In the video below, I’m going to evaluate the 4 main elements of my current YouTube channel so you can evaluate your own channel and make the necessary changes, to boost your own channel growth.

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Here are the 4 main elements to evaluate
your own YouTube channel.

1. Channel Art

If I look at my channel banner it clearly states what my channel is all about, and also includes my website address. I think it could be improved by including the upload schedule. I could also do with a more professional design with some more graphics in it.

Next is the channel trailer. I’ve got a trailer named..”Get more traffic and leads on YouTube.” It’s very prominent. This is for new visitors. I’ve got( in my video) “to subscribe to my channel to receive new video tutorials every week” that could be improved by mentioning specific days of the week. I’ve got “to download my free report, YouTube editing secrets.” That could be changed to a new report.

Next to my video I have text that says..”I upload new video tutorials every Monday and Wednesday, make sure you’re subscribed to my channel.” I could probably change that to why you should subscribe. The channel trailer video should summarize what your channel is all about.

For returning subscribers, I’ve got a video on, “How to advertise on YouTube for beginners.” This is a featured video. If I click the edit button, then I can feature a video or playlist so I can select a different video for the featured video. Also, I can choose a latest upload or a latest activity. I might want to change the featured video to something else that’s more relatable, because this is two years old.

I’ve also got a picture of myself as a channel icon. If I hover over the pencil I can actually edit the channel icon and upload a different photo. This appears on my Google Plus account. I can probably replace it with an updated photo.

I’ve also got channel banner links here, “21 ways to get free traffic is my lead magnet. I also have my social media links. If you want to change these links, you can just click on the pencil icon. I can edit my channel art or I can edit the links.

2. About Page

You’ve got up to 5 custom links that can be put on your channel banner. I’ve got the lead magnet. I’ve got the Facebook group. I’ve got a tip jar, Twitter and subscribe. You also want to add an email address in case you want businesses to contact you, and you definitely want to include a description for your channel. You also have the option of adding featured channels and related channels.

3. Sections

I have a number of sections on the home page. I’ve got YouTube channel growth, keyword research, how to rank videos, how to get more subscribers, how to make money, how to master YouTube advertising, and how to create clickable YouTube thumbnails and live streaming.

If you want to add a section, just click on, “add a section”. You can select the content. I suggest adding a playlist. You can add popular uploads, multiple playlists, but I’d suggest add a single playlist then you can choose horizontal row or vertical list. I’d suggest adding a title and a description for each of your playlists.

To edit a playlist, you just go up to playlists. For instance, I’ve got YouTube channel growth here. I’ve got the title to my playlist, a thumbnail from a playlist and also I’ve got a description. These are all the videos in my playlist. I can change these if I hover over “more”. I can move any playlists to the top or to the bottom. I can add notes, and I can set a playlist thumbnail.

I can also optimize the playlist settings, so I can set it as an official series for this playlist.

If you don’t see links under your channel banner especially if it’s a new channel, then you want to activate the channel layout. Click on the cog icon, then make sure that the slider is moved to the right, so customize the layout of your channel. To show the discussion tab, make sure that’s it’s also to the right.

4. Video SEO

If we look at your videos, make sure you have a good title includes your keywords. Make sure the first few lines summarize what your video is about, because this is what viewers will see when they first see your video. They won’t see the rest of your description. If you want to include a link to a lead magnet, then also include this in your description and put it in the first three lines. The rest of the description you can include a paragraph that says “share this video with your friends.” You can also add related videos, include your playlists, invite people to subscribe, and add your social media links. You might also want to include a disclaimer, if you have any affiliate links.

For tags, if you want to include your main title in the first tag then use related keyword phrases in your other tags. Make sure you also include your channel username in one of your tags. Your video will show up in suggested videos. The start of your video should grab viewers’ attention right away. I’ve added a text box here…”How do you remove the background but keep the original image” to stimulate people to check out the rest of the video? Once you finish the introduction, go straight into the meat of the video. Also, include card or cards throughout the video to encourage interaction.

In this video, I’ve also included a card that invites people to download my lead magnet, the video upload checklist. Then at the end I’ve added an end card that invites people to check out my other videos and also subscribe to my channel. Before your video goes live, add a custom thumbnail. Make the design of your thumbnails very similar by having clear bold text and maybe a picture of yourself. As you can see here it looks very congruent on my homepage and also on the playlist page. Also, when people watch my playlist they can see all the similar thumbnails here.

Also before you publish a video, you might want to upload a transcription. If you go to subtitle or CC, you can just click add new subtitles or CC or English automatic. Here if I click on English and click edit, then you can see I’ve edited the automatic transcription of my video. This helps people who can’t see or hear your video to still understand the content.

Here are 3 important things to keep in mind.

1. Know your target audience
Research the topics that your audience wants to watch.

2. Be consistent
Make sure you upload videos on a consistent basis. I’ve been uploading two new videos every week for a couple of years.

3. Continue to evaluate your channel and make improvements.
Check your analytics to watch your real-time views.
Check your watch time, audience retention, demographics and traffic resources.

Now, you know the steps to evaluate your own YouTube channel to boost its growth and get more views and subscribers. Click the card Download my YouTube channel evaluation worksheet. You’ll receive a step-by-step checklist that will help you evaluate your own YouTube channel. You’ll also get links to specific YouTube tutorials to show you how to make the necessary improvements.

If you want to learn how to grow your audience on YouTube and
generate views and subscribers on autopilot check out my
YouTube Marketing Course at:

YouTube Thumbnail Design Tips And Tricks – Top 10

Do you want to improve the clickability
of your YouTube Thumbnails?

YouTube says “more clicks lead to more views and watch time on your videos.”

In the video below I share the Top 10 design tips and tricks to make your thumbnails win the click.

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The purpose of your YouTube thumbnail is get the first click otherwise your videos won’t get watched. If your videos receive little or no views your channel won’t grow.

Here are 10 tips and tricks for improving the
design of your YouTube thumbnails:

1. Create a snapshot of your video
Your thumbnail is like taking a peek inside a window to see what’s inside. The thumbnail must represent the content of your video and the words and images in your thumbnail should motivate people to click on it.

2. Use high resolution images
Shoot for a resolution of 1920 x 1080 pixels so when the large image gets reduced to a small thumbnail image, on Google, YouTube or mobile devices it can still be clearly seen.

Consider shooting high resolution images of your face using a high definition camera instead of just taking a screen capture image of your video. This will make them really pop when used in your thumbnail.

3. Display emotion or intrigue
People see new faces in their everyday lives and are often intrigued by them therefore Include your face in your thumbnail. Viewers will immediately recognize the thumbnail is associated with your channel because there’s only one face like yours in the world.

Grab viewers attention by showing emotion (excitement, sadness, shock) or intrigue on your face. This will help liven up your image and get more people to click on it.

4. Tell a story
Think of your thumbnail as the beginning of a journey you want to take your viewer on. It starts with your thumbnail then proceeds to your title, video content then call to action.

Thumbnails and titles should tell a cohesive story encouraging viewers to click and watch.

5. Use contrasting colors
Utilize colors that compliment each other such as white text on a solid color background.

6. Use filters to make your thumbnail pop
If you’re using the free online graphics tool, adjust the brightness, contrast and saturation to make your images stand out.

To sharpen an image in your thumbnail (eg your face) move the blur tool to the left. This will make your image stand out in your thumbnail.

7. Consider adding a branding element
Including a logo and/or face across all your thumbnails helps viewers associate the thumbnail with your channel. This will motivate them to watch more of your videos.

8. Use few words
Too many words on a small image makes it difficult to read. Just use 2-3 words from your title using a bold font so it stands out on the image. Alternatively select a couple of different words that describe the main point you want to get across instead of using the same words as in your title.

If your background image is too busy consider placing a contrasting outline around the text or place your text on a solid color shape to increase visibility (see examples in the video)

9. Get audience feedback
Test different thumbnail designs by getting feedback from your audience. When you’ve settled on a design that you and your viewers are happy with use it as a template for future videos.

10. Check if your thumbnails deliver
Click on the audience retention report in YouTube Analytics to see if your viewer watches all the way through your video or immediately leaves. If you see a sudden drop in the first few seconds, this could mean that the video content wasn’t what viewers expected when they clicked into your video.

Let me ask you an important question
What software are you currently using to create your YouTube Thumbnails?
Post your answer in the comments below. I love to read them and you’ll help others too.

If you want to learn how to grow your audience on YouTube and
generate views and subscribers on autopilot check out my
YouTube Marketing Course at: