Growing a successful channel requires the right mindset otherwise you’ll fall prey to the common mistakes that cause YouTubers to lose motivation and give up.
Here are the 10 common YouTube Growth Mindset Mistakes to avoid
that will help with the growth of your channel.
1. Inadequate vision
If you don’t have a clear vision for your channel it will be difficult to keep going when you encounter difficulties. Channel growth requires a lot of hard work and sometimes you don’t feel inspired to create new content. For example the reason that I upload new video content every week is to help as many people as possible. When more of my videos get discovered on Google and YouTube I reach more people. The accumulated revenue from my videos also increases.
2. Lack of specific goals
Goals provide a road map for success. Unless you know where you want to go and how to get there it will take a longer to get to your destination. For example one of my goals for this year is to attain 10,000 new subscribers. To make this happen I have to plan out my content ahead of time so I can upload new content on a regular basis.
3. Lack of belief
Faith is the things hoped for but not yet seen. When starting a YouTube channel it’s hard to imagine becoming successful..whatever success means to you. If you absolutely believe that your channel will be successful and maintain this mindset during the growth of your channel, you’ll make it happen.
4. Negative thoughts
Negative thoughts can easily destroy or limit your vision, motivation and passion. For example, if one of your videos received little or no views more dislikes than likes, it would be easy to just throw in the towel and give up thinking that this is just a “waste of my time.”
One of the ways to conquer these thoughts is to surround yourself with positive people who have gone through similar struggles and experiences. You’ll be able to get their positive support. One of the ways to do this is to start or join a Facebook group with people who share the same goals.
Another great way to stop the negative thoughts that occupy your mind is to go and help somebody. When you help someone solve one of their problems it stops you thinking about the negative thoughts that reside in your mind.
5. Lack of confidence
This is similar to having negative thoughts. For example you may not have the confidence to appear in front of a camera because you think you’re too ugly or don’t have a good enough voice. Then someone says “don’t worry about what you look or sound like because people are more interested in the message that you’re trying to convey.” So after going ahead and creating a few videos and getting positive feedback you’ve overcome your lack of confidence.
Sometimes I wonder to myself if I should upload a video I just wrote a script for. If my indecision gets prolonged for few days it negatively affects my ability to get things done because it occupies space in my mind. I find it’s better to make a decision quickly so I don’t suffer “paralysis of analysis.”
7. Comparing yourself to others
The growth of your channel may be very slow compared to similar channels that offer the same content. They may be getting 1000s of views and subscribers. Instead of comparing your channel with theirs, just be yourself and enjoy your own journey.
Avoid measuring their success against your success because you don’t know the circumstances that are behind their channel. For example I may have built a relationship with a popular person on the Net who has millions of followers. So avoid comparing yourself with others and trust in your own journey.
8. Absence of authenticity
If you try to be like somebody else you won’t be true to yourself. Every person is unique and has their own talents and abilities that can contribute to making the world a better place. People will connect with your uniqueness that they won’t find anywhere else. Don’t worry about the haters or the people that dislike you because you’re not going to please everyone.
9. Lack of consistency
YouTube rewards channels that upload videos on a consistent basis by giving them views and subscribers. Make a committment to upload at least one new video every week. Create an ongoing list of new video ideas so you can upload new videos ahead of schedule. If you commit to this plan you’ll always have a new video ready to upload even if you’re on holiday get sick or don’t feel creative.
10. Not having fun
You’ve probably heard of the proverb “All work and no play makes Jack a dull boy.” If you’re not having fun creating new content on a consistent basis, you’ll soon lose motivation and inspiration and want to give up. Therefore make sure you create content that people want to watch.
For example I get inspired when someone tells me I’ve solved one of their problems that they have been struggling with for several days. One way to attract these types of people to your channel is to create videos based on the keywords that people are searching on in Google and YouTube.
Another method is to create videos that answer the questions that people leave in the comments, on forums and in groups.
Now you know the 10 YouTube Growth
Mindset Mistakes and how to solve them.
If you want to learn how generate traffic, leads and sales on autopilot become a member of my YouTube Marketing Course at TubeVideoBootCamp.com