Top 5 SEO Benefits Of YouTube Videos

  • Did you know that YouTube videos are
    53 times easier to rank than web pages?
  • Did you know that YouTube out performs Bing
    and Yahoo for daily searches?
  • What if you could rank YouTube videos to generate
    more free traffic, leads and sales?

Since the year 2000 I’ve helped small business owners rank their websites on Google however since Google constantly changes their ranking factors its become more difficult to rank web pages. Recently I’ve had greater success ranking YouTube videos. I’ve discovered that a properly optimized video will rank easier and faster than an optimized web page.

Here Are the Top 5 SEO Benefits Of YouTube Videos

Watch the video below


1. Get more traffic, leads and sales

Once a YouTube video gains first page rankings on Google the traffic quickly increases because more eyeballs get to view it. If you capture your viewers contact information by redirecting them to an opt-in landing page you’ll build a large list of leads. As your list grows so will your sales.

2. Provides content that search engines love

Google includes videos and images on it’s results pages. If you create a captivating thumbnail image for your video it will stand out from all the others results listed on the page.

3. Helps rank web pages

One of the main ranking factors for web pages is how long a visitor remains on your page. Adding a video increases the likelihood your video will be watched all the way through instead of simply scanning the page content.

4. Build your brand

Videos engage people’s senses more than boring text through sight and sound. Video enables you to create tutorials, conduct interviews or demonstrate how a product works.

5. Grab search engine real estate

The top listing in Google’s organic search results receives 33 percent of the traffic, compared to 18 percent for the second position. The amount of traffic degrades from there. Results appearing on the first page of Google receive a much higher click through rate than those listed on subsequent pages.

Sites listed on the first Google search results page generate 92% of all traffic from an average search. When moving from page one to two, the traffic dropped by 95%, and by 78% and 58% for the subsequent pages.

If you’re not currently using videos to get more traffic, leads and sales you’re leaving a lot of money on the table.

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21 Ways To Get YouTube Traffic

Comments

  1. Youtube itself is a great traffic resource. You have stated some great points here about the benefits of using Youtube. I have question regarding the statement “One of the main ranking factors for web pages is how long a visitor remains on your page”. Can you show me any authoritative proof of this statement? 🙂

    • Take a look at The Periodic Table Of SEO Success Factors Look under on page factors – engage. If you run an AdWords campaign and look inside Google Analytics you’ll notice that if the “bounce factor” is high (people only spending a short time on the page) you’ll spend more on your adwords campaign. Logically it also makes sense…Google want’s to rank pages where people spend the most time reading the info.

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