Google Page Rank – Determining the Link Popularity of Your Web Site

Google’s Toolbar Page Rank feature is used to determine the quantity and quality of the sites pointing to your own. If there are no other sites that point to your own site it’ll be difficult to get high rankings in the search engines. The toughest competition will be in the top 20 sites for the search term you use in your web copy.

Page Rank Explained

Google interprets a link from page A to page B as a vote, by page A, for page B. Google looks at more than the sheer volume of votes, or links a page receives; it also analyzes the page that casts the vote. Votes cast by pages that are themselves “important” weigh more heavily and help to make other pages “important.” A page that links to many pages with high PageRank it receives a high rank also. If there are no links to a web page there is no support for that page.

How to Check Google Page Rank for Your Web Site

Google’s Toolbar PageRank

This tool displays a visited page’s PageRank (PR) as a number between 0 and 10 on a thin green line. The higher the green line the higher the page rank for that page. For example Google has a page rank of 10 which is the highest your site can attain. Google updates its PageRank continually and continuously. It exports new backlinks, PageRank, or directory data approximately every three months.

The Google Toolbar is included free of charge for Firefox and Internet Explorer.


  1. Is there a way to open the link in a new window ?

  2. If you use the Firefox browser right click on the link. A new window will pop up. Click “open link in new tab”



  1. link popularity…

    There’s still no substitute for high PR backlinks….

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