Article Marketing Tip – How to Increase Unique Visitors

People that click on your web site one or more times are referred to as unique visitors. No matter how many times the links on your site are clicked by this person it still only registers as one unique visitor.

Why is it important to track unique visitors?

Tracking visitors gives you a clearer idea of the amount of traffic you are receiving. Hits are usually much higher than the number of unique visitors. One person can generate multiple hits from accessing different files on your web site. Therefore unique visitors provide a better indication of the type of traffic you want to receive.

How to increase unique visitors to your web site.

Article marketing is one of the most effective ways to generate unique visitors to your web site. Many ezine and newsletter publishers constantly need fresh content for their publications. If they have thousands of subscribers your article may generate lots of traffic from them reading your article.

You are usually allowed 2 backlinks per article when submitting to article directories. Backlinks are urls that link back to your web site. Since Google ranks web sites according to how many links are pointing to them, your articles help boost your search engine rankings.

Create an article marketing plan

1. Write 5 unique articles each week for 5 weeks.

The best way to achieve this is to create a list of themes you know a lot about, then write a collection of articles surrounding each theme.

2. Submit your article to ezine articles dot com.

Make sure you proof read the article first before publishing it. Ezine articles is the top article directory on the Net. It helps distribute your article in multiple ways so it has the potential to get lots of readers.

3. Submit your article to other directories.

There are 100s of other article directories however only select ones that generate the most traffic. If you have time you could rewrite your article for these directories so you don’t produce duplicate content.

4. Re purpose your content

Modify your article content by converting it to video or audio then submit it to video and audio sharing web sites. You could also use it to create an ebook, teleseminar or split the content into autoresponder messages for an e-course.

Tip

Monitor the amount of unique visitors entering your web site. The number will increase as you increase the volume of articles you write and publish. If you don’t make more sales from the boost in traffic, improve the content on your web page to achieve higher conversion rates.

*****************************************
Get 1000s of NEW visitors to your website without spending
a dime on advertising.

Read my new ebook “Article Marketing Strategies“…
to learn the most effective ways to write and submit articles.

Herman Drost is the Certified Internet Webmaster (CIW)
owner and author of Web Design, Web Hosting, SEO

Unique Visitors – How to Increase and Monitor Your Web Traffic

Are you tracking the amount of traffic to your web site?

The key to making more sales or getting more subscribers is to continuously increase the number of unique visitors.

Definition of Unique Visitors

This refers to a person who visits your web site more than once within a specified period of time. Unique visitors are tracked according to their unique IP addresses and are counted only once no matter how many times they visit your site.

Hits or views are measured by the number of files requested from the site. A file could be accessed multiple times from the same site resulting in multiple hits to your site from the same person. So the number of hits provide an inaccurate view of your site’s visitors. Tracking unique visitors provides a more accurate view of how much traffic you’re receiving.

How to track unique visitors

1. Web host

Most web hosts provide site statistics. If your web site is on a Linux server it will have a cpanel (admin panel) to view your stats. Most hosts use AW stats which tracks daily, weekly, monthly and yearly visitors plus the keywords people use to find your site.

2. Google Analytics
http://www.google.com/analytics/

If your web host doesn’t track your sites’ visitors create a Google Analytics account. When you paste the Google Analytics tracking code into website pages, tracking begins immediately. It enables you to find out how your visitors search your site, what they look for, and where they end up.

3. Statistics counter
Statcounter.com

This is a counter you place on your site that can be visible or invisible to your visitors. You simply sign up for the account then copy and paste the html code into your web pages.

How to increase the number of unique visitors to your web site

One of the best ways to generate immediate and long term visitors to your web site is to write and publish lots of articles.

Here’s how to do it:

  • Create a list of themes to write about
  • Create a list of topics about each theme
  • Create a list of 7 tips for each topic
  • Write a paragraph for each tip
  • Create a resource box at the end of your article that links back to your web site
  • Submit your article to article directories

Tips

Make a goal how many unique visitors you want to receive. For instance if you are currently receiving 3 unique visitors per day make a goal to receive 40 per day so you will eventually get 1200 per month.

Create a plan how many articles you will write each week to meet your unique visitor goal. The number of unique visitors will increase in proportion to the number of articles you write. So be sure you write lots of articles.

*****************************************
Get 1000s of NEW visitors to your website without spending
a dime on advertising.

Read my new ebook “Article Marketing Strategies“…
to learn the most effective ways to write and submit articles.

Herman Drost is the Certified Internet Webmaster (CIW)
owner and author of Web Design, Web Hosting, SEO