One of the best ways to generate immediate traffic to your ebook web site is to send press releases. Writing a press release is different to writing an article or web copy content. It should include content that is newsworthy such as a story about your product and what it will do for the customer.
Benefits of Press Releases
1. Attract lots of visitors
Online press release sites get sent to thousands of outlets. This may include Google and Yahoo news sites which receive thousands of visitors a day.
2. Boost search engine traffic
If you optimize your release for the search engines by including your main keywords it will get indexed by them. This generates lots of incoming links to your web site that will boost your rankings.
3. New contacts
Sending your press release to many news media outlets could result in huge promotional opportunities.
4. Saves time
The time invested in creating and sending a press release will result in attracting lots more traffic than writing an ad or an article.
5. Tracking
Most online press release sites allow you to track the number of people that have read it. This allows you to monitor its effectiveness.
How to Write a Press Release
It’s very important to write your press release correctly so it won’t get rejected. Here are several articles how to write one:
http://www.publicityinsider.com/release.asp
http://www.wikihow.com/Write-a-Press-Release
http://www.ehow.com/how_8793_write-proper-press-release.html
Press Release Websites
www.PRWeb.com
www.prnewswire.com
http://www.prleap.com
http://www.i-newswire.com
Press Release Software
http://www.pressequalizer.com
www.prwizard.com
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If you want to attract a continuous stream of NEW visitors to
your website without spending a dime on advertising pick up a copy of
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Herman Drost is the Certified Internet Webmaster (CIW)
owner and author of Web Site Design, Web Hosting, SEO