Have you ever published a video that only resulted in a few views then wondered why the YouTube algorithm hates your channel?
In the video below, you’ll learn how the YouTube algorithm works and how to trigger it so you can get a ton of views even weeks, months, or years later.
For example, this video only received 207 views within the first 24 hours, but now it’s got 1.1 million views.
So how does YouTube algorithm work in 2024?
Keep in mind YouTube tailors videos based upon each viewer’s interests. It does its best to show the right video to the right viewer at the right time across the whole planet. Primarily, YouTube looks at the titles, descriptions, and if viewers are enjoying the video. Therefore, instead of worrying about what the YouTube algorithm likes, focus instead on what your audience likes the most.
Here are 7 ways to trigger the YouTube algorithm in 2024, so you can get more views.
- Select a topic that your audience is interested in.
A simple way to do this is to type your main keyword in YouTube search. For example, if I enter YouTube algorithm in YouTube search, it gives me YouTube algorithm 2024, YouTube algorithm explained, et cetera. If I place an underscore, then space before the YouTube algorithm, I get
– how the YouTube algorithm works,
– this video breaks YouTube algorithm,
– how does the YouTube algorithm work, et cetera.
If you have the Chrome extension Keywords Everywhere installed, it’ll even give you the search volume per month.
For example, how YouTube algorithm works gets a 1000 views/month at a cost per click of 2 cents.
This means you can quickly discover what kind of topics your audience is interested in.
- Title.
Create a Title that includes the keyword or keywords people are using to find that information in the search engines. For example, the main keyword for this video is YouTube algorithm, which I’ve included in the title.
Write a title that motivates viewers to click and watch the video. For example, the title of this video is “How to Trigger the YouTube Algorithm in 2024.” This makes viewers curious about how the algorithm works in 2024 and how they can use it to get more views for their videos. - Clickable Thumbnail.
Your thumbnail should compliment the title because it’s what viewers see first in the search engines, and then they read the title. Use bold and contrasting colors and give it a personal touch by including your face. If including text, just use a few words and don’t repeat the title in your thumbnail. - Video Description.
Try to summarize your video content in the first three lines of your video description. Viewers will be able to read the first three lines while they’re watching the video. Make sure you also include your main keywords in the video description, so it’ll be picked up by the Google search engine.
- Use A Strong Hook.
The first 30 seconds of your video will determine if your viewers will watch your video all the way through. Therefore, use a strong hook such as asking a question, making a bold statement, or tease about what’s coming up later in the video. - Keep Viewers Engaged.
One of the biggest ranking factors on YouTube is how long you keep viewers engaged on your video. Therefore, you want to reset their attention every few seconds. You can do this by adding text, graphics, transitions, or even asking a question.
Let me know in the comments below what you do to keep viewers engaged on your video.
When you first publish a video, YouTube exposes it to a small audience on YouTube. If that video receives high engagement like a 1 out of 10, then YouTube will expose it to a wider audience. When this happens, you’ll often see a jump in views. When your audience no longer engages with your video. Your views will flatline, therefore make a similar video so you can capitalize on the views.
- Create A Playlist Of Related Videos.
Another huge ranking factor is how long you keep viewers engaged on the YouTube platform. Instead of just watching one of your videos link to a related video in the playlist by using an end screen or end card. This will encourage your viewers to binge watch multiple videos in a row. If you discover that the topic of your video really resonates with your viewers, because it’s getting a ton of views, make a similar video.
As I mentioned earlier, most videos don’t do well within the first 24 hours. However, weeks, months, or even years later, they may take off and get a ton of views. Therefore, don’t delete a video if it’s only getting a few views within the first 24 to 48 hours.
YouTube Shorts algorithm versus the Longform Algorithm: What’s the Difference?
Most viewers discover YouTube Shorts while scrolling through the feed on their phones. When they see a shorts video that captures their attention, they stop scrolling and tap on it to watch the video. This is a very different format to long form content where viewers choose to watch a video after discovering it in YouTube search, or it’s recommended on the YouTube homepage. They’re more actively searching for information such as “how to tie a tie” or “how to change a light bulb“. If they click on the video, it increases engagement, then if they remain engaged throughout the video or watch more than one video, YouTube will recommend that video to a wider audience.
Long form videos are mostly discovered because of the thumbnail and title, whereas short form videos are mostly discovered through people scrolling the feed on their phones. If they hover over the shorts video, they’ll be able to read the subtitles.
How Does Video Performance Affect The YouTube Algorithm?
YouTube looks at how the video performs when it’s recommended to viewers. For example, when a video is recommended to a viewer, do they watch it, ignore it, or click “not interested.” YouTube primarily ranks videos based upon average duration and average percentage viewed, which you can see in YouTube analytics.
My recommendation is to ask yourself, which videos does your audience
like the most, then make more of those types of videos.
Let me ask you a question….do you get depressed when you get little or no views on YouTube videos, especially when you spend hours filming and editing them?
If that’s a yes, watch this video now on “Why is my YouTube video not getting views and how to fix it”
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