List Building: 4 Steps for Convincing Someone to Join Your List

During the early days of Internet marketing (I’m talking about 1997) you could simply ask someone to fill out a form on your website to join your list and you would get lots of subscribers. Nowadays there are many more millions of people on the Net plus there are a ton of competitors all trying to do the same thing…build a list of subscribers they can market to.

So how do you differentiate yourself from your competitors?

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