People are spending more time on their mobile phones than ever before. This new marketing world consists of terms like smartphones, SEO, mobile sites, geolocation and social marketing. As marketers we have to understand these new types of consumers and how best to reach them.
What’s the size of the mobile market?
Of the world’s 4 billion mobile phones in use 1.08 billion are smartphones and a whopping 3.05 billion are SMS enabled.
How fast is mobile internet growing?