How to Increase YouTube Watch Time With Great Content

If you want to get people to watch your
videos you need to provide valuable content.

The best way to do this is to put yourself in your customer’s shoes and ask yourself… “what problem is my customer struggling with?” You then offer a solution in your video. For example this video series is about the different ways to increase watch time on YouTube.

Watch time is one of the main ranking factors on YouTube
and a lot of people are struggling with ranking their videos.

Here are the 5 steps for outlining
great content for your YouTube videos…

Watch the video below..

1. Create a hook
Your introduction should outline what your video is going to be about so your viewers will know what to expect. One of the best ways to hook viewers at the beginning is to ask a question or make a statement. End your intro by saying something like “Stay tuned!” or “Let’s get started” This entices viewers to watch the rest of your video.

2. Add a bumper
The purpose of a bumper is to brand yourself or your company by displaying a logo. The bumper should be displayed only for a few seconds to reset the attention of your viewers before you present the main content.

3. Present your main content
Your main content should present a solution to the problem that you outlined at the beginning of your video. Instead of creating a long video giving all the solutions to the problem, just present one solution and then offer other solutions in successive videos.These could be offered in a playlist. The more videos people watch on YouTube the better because it will help your rankings. Instead of rambling on in your video, cut to additional footage by using b-roll, using annotations, cards, etc. By breaking up the content in your video you reset the attention of your viewers.

4. Wrap up
End your video by summarizing the content that you just presented.

5. Suggest related content
Suggest related videos after your wrap up to give viewers the option to learn more. You could invite them to download a free report or link to another video or playlist.

Now you know how to increase watch time by outlining great
content for each of your YouTube Videos.

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