Video Sharing Websites – Pros & Cons

Most website owners these days use written content to attract and keep visitors. If you add video your web site it can appeal to a wide range of people and keep them longer on your web page. This helps to presell your products and services.

Pros of uploading to video sharing websites:

1. Easy to upload

After creating an account you simply click the upload button, browse to the video file on your computer then save it. Within a few minutes (or sometimes hours) your video will be live.

2. Free

There is no cost to upload your video to as many video sharing websites as you like. The only cost is the time it takes to create accounts for each video sharing website, optimize your videos and upload them.

3. No bandwidth costs

Videos consume huge amounts of bandwidth. If many people view your video at the same time the bandwidth needs and costs increase dramatically. Free video sharing sites take care of all your bandwidth needs although most of them limit the length of your videos.

4. Easy to embed html code

YouTube(and others) provides the html code to embed in your web page. Simply copy the html code they provide with the upload then and paste it where the video should be displayed on the page. Make sure you save the page then upload it to your web server for testing.

Have you ever wondered how you can put VIDEO on your website?

If you want to avoid all the cons of uploading your video to free video sharing web sites I suggest purchasing a copy of videowebwizard.

1) Multiple Video Conversion – Convert multiple videos all at once

2) 14 Video Players – Choose from 14 different professional video player styles

3) 13 Video Skins – Spice up your video with any of the 13 video skins included

4) Brand Your Video – Overlay a business logo, copyright notice, or other image on top of your video

5) 10 Web Page Templates – Choose from 10 web page templates to put your video on

6) Redirect To URL – Have your viewers automatically redirected to any link (for example, an order page or affiliate link) immediately after your video ends

7) Put Video On An Existing Page – Place any output video on a web page you already have set up

Download your copy of VideoWebWizard 2.0 right now!

Video Marketing – Research the Best Keywords Using the Google AdWords Tool – Part 2

To read Part 1 please visit: Video Marketing and Keyword Research

3. Download your keyword results

You can download your keyword results into an excel spreadsheet. This makes it easier to sort the keywords you want to use plus you can refer back to this file when conducting future keyword research.

4. Add the keywords to your video

Add your targeted keywords to the title, description and tags of your video. Make sure you include your web site URL at the beginning of your description. Use the full URL (http://www.domain.com) so it will be a live link.

5. Provide a call to action

The purpose of your video is to direct visitors to your web site where they purchase a product, service or subscribe to your opt-in page. Include your call to action at the end of the video that also displays your web site address.

6. Embed the video in your web page.

YouTube provides the code for you to display your video on a web page. Write an article on the same
topic as your video and include the video in the text. This will attract visitors to your video because many of them prefer to watch rather than read the content. Use the keywords in your article to attract search engine spiders to it.

7. Repeat your keyword research

Whenever you create a video on a new topic or a different keyword repeat the steps above. The popularity of your keywords may also change from month to month. Even if you already have completed the research for a specific keyword last month do it again next month. This will help you to keep up with search engines changes and stay ahead of your competition.

Attract 1000s of NEW visitors to your website with

Effective Article Marketing Strategies

Herman Drost is the Certified Internet Webmaster (CIW)
owner and author of Maryland WebSite Design

Video Marketing – Research the Best Keywords Using the Google AdWords Tool – Part 1

How do you get people to find your videos on YouTube and other video sharing web sites?

People find your videos in the same way as they find web sites. They enter a keyword in the Google or YouTube search box and Google displays the content. Your articles and videos often appear at the top of the results’ pages. It depends how competitive your topic is.

Video sharing web sites use tags for search engines to find them. You must include your main keywords in these tags if you want your video to be indexed by the search engines.

How to research your keywords

1. Start your keyword research with the Google AdWords Tool
(Google the term “Google AdWords Tool” to find it)

Type in the keyword phrase you think people will use to find your video and check the synonyms box. A table will appear with several columns:

Keywords related to terms entered
This is a list of keywords and related keywords that people are searching on,

Advertiser competition
This shows the number of advertisers bidding on each keyword relative to all keywords across Google. A fully shaded green bar means that term is very competitive. A lesser shaded bar indicates less competition for that phrase.

Approx Search Volume
This shows the approximate number of search queries matching your keywords that were performed on Google and the search network for that month. A high number indicates many people are searching on that keyword.

Match Type
Broad – shows the broadest number of searches for that term
Exact – shows the exact number of searches for that term
Negative – shows off-topic keywords that users may be thinking about.

It’s best to start your keyword search with broad matches then get more specific.

Choose Columns to Display
This is a drop down box that will give you other options to search for:

Estimated Ad Position – shows estimated position for ads appearing on each keyword based on the maximum cost-per-click (CPC).

Estimated Avg CPC – shows the estimated average cost-per-click (CPC) for each keyword based on the maximum CPC.

Advertiser Competition – shows the number of advertisers worldwide bidding on each keyword relative to all keywords across Google.

Approx Avg Search Volume – shows the approximate average monthly number of search queries matching your keywords that were performed on Google over a recent 12-month period.

Search Volume Trends – shows fluctuations in Google search volume for each keyword over a recent twelve-month period, specific to your targeted country and language.

Highest Volume Occurred In – shows the month that each keyword received the highest Google search volume within a recent 12-month period, specific to your targeted country and language.

2. Select quality keywords

Select your most targeted keywords..one’s that relate closely to the topic of your video. Aim for keywords that have little competition and high cost per click. If you have difficulty with your selection then choose the ones that receive the highest search volume first then use the others later.

My next post will discuss where to place these keywords in your video
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Attract 1000s of NEW visitors to your website with

Effective Article Marketing Strategies

Herman Drost is the Certified Internet Webmaster (CIW)
owner and author of Maryland WebSite Design

Video Sharing – Where to Upload Your Videos

Video marketing is one of the best methods to generate visitors to your web site because it is still a relatively new technology that not many marketers use. This means you have the potential to stay ahead of your competition by achieving high rankings in the search engines. Videos also captivate your visitors attention with moving images, sound and text.

Once you have created your video you want to upload it to video sharing web sites.

Definition of a video sharing web site

This is a web site that enables people to upload and share their videos to the public. Sharing your videos with the public attracts viewers that can then be redirected to your web site to purchase your product, service or subscribe to your ezine.

Where to upload your videos

1. Single uploads

If you want to upload your video clip to individual sites then choose all or several from this top 10 list. You’ll first need to create an account with each web site.

YouTube
Metacafe
Break
Google Video
Dailymotion
Yahoo! Video
Revver
vidiLife
Stickam
ZippyVideos

2. Multiple uploads

The fastest and easiest way to upload your video to multiple sites at the same time is to create a TubeMogul account. After creating a username and password for each site you can upload your video and it gets sent to all the video sharing web sites with one click. You can even track your results.

Here is a list of web sites they include:

tubemogul.com
uncutvideo.aol.com
blip.tv
break.com
brightcove.tv
crackle.com
dailymotion.com
video.google.com
graspr.com
howcast.com
imeem.com
metacafe.com
myspace.com
revver.com
sclipo.com
veoh.com
video.yahoo.com
youtube.com
viddler.com
vimeo.com
5min.com
stupidvideos.com

3. Paid option

If you wish to submit videos, podcasts, articles, press releases from one easy location visit: http://www.drostdesigns.com/at/go.php?c=easy

The benefit of this service is that you’ll generate more traffic when you repurpose your content in other formats. You not only get more incoming links but capture a wider audience.
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Attract 1000s of NEW visitors to your website with

Effective Article Marketing Strategies

Herman Drost is the Certified Internet Webmaster (CIW)
owner and author of WebSite Design Maryland